WANT TO CREATE CONTENT THAT CONVERTS?
I know how hard it is to figure out what type of content will actually resonate with your ideal customer. That's why I created this free Buyer Persona worksheet for you.
If you want to create content that converts, the first step is figuring out what type of content your target audience wants. But how do you accomplish that?
By creating your Buyer Persona and deciding who you're speaking to.
We live in a world where consumers are in the driver's seat. They want to be educated, empowered, and informed - not sold to.
Content Marketing is all about giving your customers what they want. But how do you know what they want? It starts with customer profiling and digging deep into who these people are as individuals.
How can you serve them? What do they want and need from you?
CREATE CONTENT THAT CONVERTS
Completing this exercise will give you the framework to stop GUESSING about what type of content your target audience wants.
Through completing this worksheet, you will develop your own unique customer profile and be able to start creating content that your ideal customers genuinely want and need.
A PASSION FOR CONTENT
Alex is a Content Strategist. She is passionate about helping other online, service-based entrepreneurs achieve success in their own businesses, through the strategic creation of content and systems.
She is a Mother of two young boys, and has built a successful business that allows her to spend time with her children and pursue her own interests.